Lilly Singh’s Promos For “Be A Triangle” Are Next Level Hip
Lilly Singh could have been anything but she chose to be a triangle! And what a triangle she has become!
In her latest book, “Be a Triangle” she shares her personal struggles with identity, self-sabotage, and negative thought patterns. How she learned to heal, and the guidelines she adopted in her daily life to create a sense of peace within. “This book captures the personal journey I went on to dive deeper into my life and what I want from it and the result is something I think everyone can learn and benefit from in their lives,” Singh said about “Be a Triangle: How I Went from Being Lost to Getting My Life into Shape”, which is being published by Pan Macmillan India.
But what the book may or may not be, the promos for it are definitely hip!
She started with a pre-launch video that got the world talking about “Be a Triangle.” It raised curiosity levels and initiated conversations about what the book might unfold.
Then came the raving reviews from celebrity friends and the grand launch on the release date with an early morning dance number on social media, which left her fans all the more excited. On the day before the release of the book, she had a live talk show in NYC and it created a buzz no one could ignore.
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Grabbing attention is what Lilly Singh does best, and when the world lives on social media, she hit the sweet spot by making herself the face of every billboard visible.
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She visited book stores across NYC and gifted her fans and new friends signed copies of the book (wish we were there but asking too much to be at the right place at the right time 😏). But the masterstroke came with her viral dance number with Drew Barrymore while she was on her show to promote “Be a Triangle.”
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If you still haven’t got yourself a copy, really what’s stopping you? Grab you copy now and let us know what you think of it.
